When I sold my fist book, but fifth written, in 2010, I took my whole family out to dinner at an Indian restaurant for the whole deal-samosas, naan, main course, dessert, for one-hundred dollars confident I would repay this with my first royalties. I did, just barely. I soon learned that your friends and relatives usually numbering one-hundred will buy your first book, but then you are on your own when writing for a small e-press. Fortunately, Goals for a Sinner was a sports romance, a genre just becoming popular. I wrote more books in the Sinners series, and they gained a small following, probably a thousand readers. I also published a popular Mardi Gras series and several single titles. My royalties rose to five-thousand dollars. Chump change to the New York published but big time for the e-published. Since I live on a pension, this became my mad money to spend on a trip to Alaska and a side-by-side refrigerator I really did not need.
Then along came the surge of self-published books, often unedited and ill-written, but they swamped the market. It became much harder to get my books noticed in the crowd. I was not a big name and neither were they. I still had my Sinners followers. My royalties dropped to one-thousand dollars a year and continued that way all through the Covid lockdown period. Imagine my shock when my next royalties came to only one-hundred dollars. I was still putting out two new books a year. What happened?
This is the period when the TikTok crowd decided to punish Amazon (as if anyone could) by buying books, reading them fast, and returning them for a full refund. The authors had their royalties taken away. How could I tell my books were affected? Because my bread and butter series, the Sinners, suddenly went from steady sales to No Sales which at first made no sense, but then did when I discovered the TikTokers were reading the whole series for free. Why bother to write them anymore? I wrote the last one two years ago. Doubt I will bring them back. Oh, Amazon did decide to charge one whole dollar for a return-which stopped nothing and they got to keep the dollar.
A new plague has now emerged, AI, as if authors did not have enough trouble getting noticed. As a retired librarian, I still get my copy of American Libraries. The September/October, 2025 issue had an enlightening article entitled "Book by Bots". The author had been asked to order more books on pets other than dogs and cats. Usually, librarians order mostly from reviews, but she went ahead and got a children's book called Rabbits: Children's Animal Fact Book. When the book came in, she was appalled to see it had one illustration, the same of every page and contained the most outrageous information such as ""...rabbits are very smart. They can even make their own clothes, and they can even walk around...and can help you out with gardening." All rabbits I have known have only eaten my garden. The librarian could not return it as it was POD. She began to double check other requested books and found many had authors that did not exist, had no bios or on-line presence. These obviously AI written books generated royalties for the AI company only, and they are overwhelming the market.
To be fair, a lot on new authors, real ones, emerged from the Covid seclusion with new books in hand. The new style is highly emo first person, a kind of writing I do not enjoy being older and think they should stop whining and do something about their problems, but Gen Z identifies with them. I am out of style now and must accept that. I am grieving the closing of another small press that I wrote for that took with it fourteen on my titles including the the ten volumes of The Longleigh Chronicles, my carefully crafted historical romances. If you think getting published is hard, just try to get a press to do a reprint. I might be forced to, shudder, self-publish with my meager computer skills. To hire someone to help me will cost more than I will earn. If I do go that route, it will be with D2D and not Amazon!
So, there is the hard truth about royalties. Most likely, you will never be rich or famous. Right now, I am only writing for the pleasure I take in it, a sequel to the Longleigh Chronicles that will probably never be published. But writing also takes me away from the ills of this current world so I continue.
Wishing you all the best in the brutal world of publishing.